HomePersonal CareFather-daughter duo Anil and Sonam Kapoor come together to deliver Johnson's® Baby...

Father-daughter duo Anil and Sonam Kapoor come together to deliver Johnson’s® Baby “Protection* ka Promise Pehle Din Se

Chandigarh, 27 July 2024 – Johnson’s® baby, a pioneer in baby skincare, launches its latest television campaign (TVC), featuring Bollywood’s illustrious actors, Anil Kapoor and Sonam Kapoor. The new round of advertising features a fun, playful, and heartwarming film starring one of Bollywood’s most favourite father-daughter duos. The film conceptualised by DDB Mudra reinforces the brand’s unwavering commitment to help protect a baby’s delicate skin from day-one with products formulated using only ‘baby safe ingredients’.

The new film captures a fun banter between Anil and Sonam Kapoor as they don their real-life roles on reel, making reference to the veteran actor’s iconic role as ‘Mr India’ (1987). The film opens with Sonam bathing the baby with Johnson’s Baby Soap. As a concerned grandfather, Anil Kapoor expresses his worry about the baby’s delicate skin, noting how it can lose moisture after a bath and emphasising the importance of ‘protection pehle din se’. What follows is a fun exchange between Sonam and the baby, who reacts with glee as she remarks, “Moisture gayab ho jaata hai? Mr. India hai kya?” Sonam then goes on to highlight the superiority of Johnson’s baby soap, specially formulated with naturally derived glycerin and vitamin E. This gentle formula helps to protect the baby’s natural moisture and healthy skin barrier, making it the perfect choice for newborns from ‘pehle din se’.

Mr Manoj Gadgil, Business Unit Head-Essential Health & Vice President Marketing, Kenvue, said, “Over the years, Johnson’s® Baby has been a trusted partner to parents, working consistently to deliver the best for their babies. We are now delighted to share our latest advertising campaign, featuring Anil Kapoor and, Sonam Kapoor. It aligns with our brand proposition to help protect* from day 1 as we offer superior products created from only baby safe, gentle ingredients to help protect a baby’s skin from Day 1. We are confident that this new film will resonate with mums.”

Talking of his experience in doing a TVC for Johnson’s baby, Anil Kapoor added, “Johnson’s baby is an iconic brand, a brand that has always been a trusted partner for parents like us in our parenting journey. It was in Johnson’s that Sunita and I trusted when our babies were born, from their first bath and first massage to many more milestones. I am delighted to be part of Johnsons’ latest campaign along with my daughter Sonam, which makes this campaign even more special to me. As sa father, and now a grandfather, I cannot overstate the importance of choosing only trusted brands to help protect and provide the best care for your baby from Day 1.”

Sonam Kapoor also shared her thoughts on the campaign “Johnson’s baby is a brand we have all grown up to, it brings back many childhood memories. Today, as a mother, protecting my baby’s skin is of utmost importance. I only use brands which are baby safe with gentle ingredients which help protect baby’s skin from Day 1. I am thrilled to be part of the Johnson’s baby campaign alongside my father. This collaboration is close to my heart because it reflects the love and dedication every parent feels for their child.”

Harshada Menon & Siddhesh Khatavkar, Executive Creative Directors, DDB Mudra said, “When there’s a baby in the house, everything becomes fun. Which is why, for us, this series of ads are not really ads. They are fun instances that happen between a caring grandpa, a loving mom and a cute baby and Johnson’s baby products playing an active part in it.”

The highly anticipated ‘Protection* ka Promise, Pehle Din Se’ campaign goes live across prominent television channels, digital platforms, and social media networks. 1k+ influencer mums will go live taking this promise ahead with the new campaign across social media platforms.

Disclaimer

The information contained in this website is for general information purposes only. The information is provided by TodayIndia.news and while we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk.

In no event will we be liable for any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with, the use of this website.

Through this website you are able to link to other websites which are not under the control of TodayIndia.news We have no control over the nature, content and availability of those sites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.

Every effort is made to keep the website up and running smoothly. However, TodayIndia.news takes no responsibility for, and will not be liable for, the website being temporarily unavailable due to technical issues beyond our control.

For any legal details or query please visit original source link given with news or click on Go to Source.

Our translation service aims to offer the most accurate translation possible and we rarely experience any issues with news post. However, as the translation is carried out by third part tool there is a possibility for error to cause the occasional inaccuracy. We therefore require you to accept this disclaimer before confirming any translation news with us.

If you are not willing to accept this disclaimer then we recommend reading news post in its original language.

RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

- Advertisment -

Most Popular