New Delhi, Aug 21 (IANS) E-commerce has been a key driver of employment generation in India and online vendors have likely generated 15.8 million (almost 1.6 crore) jobs in the country that includes about 3.5 million (35 lakh) for women, a report said on Wednesday.
Released by Union Commerce Minister Piyush Goyal at an event here, the report by Pahle India Foundation (PIF), a New Delhi-based policy research institute, said that 1.76 million retail enterprises in the country now participate in the e-commerce activity.
According to the report findings, A higher percentage of tier 3 city consumers spend more than Rs 5,000 per month on online shopping as compared to consumers from bigger cities.
Titled ‘Assessing the Net Impact of e-Commerce on Employment and Consumer Welfare in India’, the report noted that on an average, online vendors employ 54 per cent more people and almost twice the number of female employees, compared to offline platforms.
E-commerce is now expanding into new territories like tier 3 cities. According to the report, each e-commerce vendor, on an average, employs about nine people, of which two are female. On the other hand, each offline vendor employs about six people, of which only one is woman.
There has been a hike in employment across skill levels in the e-commerce sector. “Vendors have experienced improved business performance parameters since listing online, including higher sales and profits,” said the report.
Overall, more than two thirds of the online vendors interviewed experienced an increase in online sales value and profits in the past year and 58 per cent saw an increase in both. With this finding, there is a strong business case for offline vendors to list on e-commerce platforms or pursue an omni-channel strategy.
Speaking at the event, Minister Goyal said that the growth of e-commerce should be citizen-centric and must democratise the distribution of benefits among the larger section of society in the country.
–IANS
na/
Disclaimer
The information contained in this website is for general information purposes only. The information is provided by TodayIndia.news and while we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk.
In no event will we be liable for any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with, the use of this website.
Through this website you are able to link to other websites which are not under the control of TodayIndia.news We have no control over the nature, content and availability of those sites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.
Every effort is made to keep the website up and running smoothly. However, TodayIndia.news takes no responsibility for, and will not be liable for, the website being temporarily unavailable due to technical issues beyond our control.
For any legal details or query please visit original source link given with news or click on Go to Source.
Our translation service aims to offer the most accurate translation possible and we rarely experience any issues with news post. However, as the translation is carried out by third part tool there is a possibility for error to cause the occasional inaccuracy. We therefore require you to accept this disclaimer before confirming any translation news with us.
If you are not willing to accept this disclaimer then we recommend reading news post in its original language.
